19-year old Teen Island star Kristinia DeBarge, whose debut album EXPOSED was released on July 28th – featuring her debut Top 10 iTunes hit single “Goodbye” – has been named MTV’s Artist of the Week for the week begin ning Sunday, October 25th, running through Halloween. The campaign encompasses 60 hours of MTV programming over the course of the week, with Kristinia participating in several Halloween-themed skits, an acoustic performance, and a full band performance. It’s also featured on www.mtv.com
On November 3rd, the “Future Love” remix by Grammy Award-winner Pitbull will have its MySpace premiere. Also on November 3rd is the iTunes (digital) ‘45’ single release of Pitbull’s “Future Love” remix b/w the original album version as the B-side. On November 9th, the “Future Love” remix featuring Pitbull will impact at Pop and Rhythm radio formats. It will be released commercially to all digital partners the next day. (“Future Love” will also be the subject of an in-theater audio campaign running November 20th through New Year’s Eve.)
Coinciding with the release of “Future Love” – while “Goodbye” continues to win major market adds from coast-to-coast – Kristinia has been chosen as the face of Wet Seal’s upcoming holiday campaign which will launch in-stores November 19th and run through January. As part of the campaign, Kristinia will appear in the holiday marketing at 420 Wet Seal stores nationwide and online at wetseal.com. She will also be heard as “Future Love”, among other tracks, has already been added to Wet Seal’s in-store music. Wet Seal will also sell the EXPOSED album and feature fashion merchandise chosen and worn by Kristinia for the campaign. In addition, Kristinia will make six in-store appearances through the holidays; locations to be announced in the coming weeks.
Over the September 26-27th weekend at Mandalay Bay in Las Vegas, Kristinia wrapped up her 20-city stint with Britney and tour-mate Ciara. “Joining Britney Spears for her Circus tour will be an amazing and surreal experience for me,” said Kristinia prior to the tour. “I have been dreaming of an opportunity like this forever, and can’t wait.”
Kristinia DeBarge carries on the tradition of her father James DeBarge, keyboardist and founding member of beloved Motown ’80s group DeBarge. Kristinia first began to make headlines in April, with the release of “Goodbye.” The track was quickly licensed by Nivea as the theme song for their spring and summer network tv campaign, with 15- and 30-second spots running through July. The video shoot in Los Angeles captured the song’s sexy fun feel, and the clip was added at MTV, FUSE, and The N (Nickelodeon’s 24-hour network for teens).
Kristinia, who has known Babyface since age 14, signed with Sodapop the day before she turned 19. “Goodbye” was co-produced by Babyface and The Pentagon. Babyface went on to write and produce many of the tracks on EXPOSED.