On heels of releasing his sophomore album “iSouljaBoyTellem”, platinum recording artist Soulja Boy Tell Em will launch an animated web series via his latest video for the song “Soulja Boy Tell Em”. The video and the series, which will follow in late January, will combine live action and animation.
After initially being discovered and making a name for himself through his YouTube video for the song “Crank That (Soulja Boy)”, which was #1 on Billboard’s Hot 100 for seven weeks, it was only a matter of time until the artist decided to return to the internet with something groundbreaking.
“I always wanted to do a cartoon since I was younger,” said Soulja Boy Tell Em from his hometown of Batesville, Mississippi. “I am excited because I think that the subject matter will give my fans what they would expect from me. “
The show titled “Soulja Boy Tell Em: The Animated Series” follows an animated Soulja who is in midst of enjoying his hip-hop superstardom when he’s suddenly forced to return to High School. Soulja, with the help of his animated friends, is continually doing whatever he can to get out of his daily school routine. The school’s principal, played by a live action Alfonso Ribiero (Fresh Prince of Bel-Air) is always hot on Soulja’s heels to keep him in line.
Rather than bringing this series to a traditional network, Soulja partnered with his label Collipark/Interscope Records and will premiere the series via his website www.souljaboytellem.com.
“Soulja Boy is one of the most charismatic artists of his generation,” said Brian Washington, Marketing Director for Interscope Records. “His ability to speak to his fans and, just as importantly, the way in which he does so, makes him such an innovator in how music and entertainment is consumed and discovered today.”
Additionally, Buddy System Studios, who previously worked on Robot Chicken, are tackling the animation meets live action production duties for the series.