For the harmony-driven Ohio foursome 98, it’s not hard to get noticed. After all, for the past year, brothers Nick and Drew Lachey, Justin Jeffre and Jeff Timmons have been busy wowing crowds worldwide due to the success of their self-titled debut album. Their new album, which finds the group collaborating with music’s biggest producers, is sure to have them heating up the charts again. With their pop appeal and soulful harmonies, Motown’s 98 are on the steady track to stardom with their sophomore release, 98 And Rising.
Though they did some writing and producing on their self-titled debut, which spawned the gold hit “Invisible Man”, the guys stepped up their song writing and producing efforts on their follow up CD. “We had more of a hands-on approach,” Jeff explains. “We’ve had so much influence and control from the very beginning,” adds Justin about their involvement during the marathon recording process, which took place during a two-and-a-half month period in locales including New York, Nashville, Los Angeles and Vancouver. “It’s got a lot more diversity and the songs are on a whole other level. There’s something for everybody.”
